3ina Cream Eyeshadow Review

Ever since the brand 3ina landed in Australia, I was really curious. Their stores looked incredible, and even though their packaging was quite simplistic, the products themselves generally have that little something special about them that makes them intriguing. While they were still new to the market, I picked up a few nail polishes and lipsticks. But recently I was most blown away by their Cream Eyeshadow*. Read on to see my 3ina Cream Eyeshadow Review.

3ina Cream Eyeshadow Review 3ina Cream Eyeshadow Review


Don’t worry, I had the exact same question when I saw the ‘3INA coming soon’ sign pop-up in my local shopping centre! For starters, 3ina is supposed to be pronounced Mina or Mee-Nah. 3ina’s products are manufactured in Europe. They pride themselves on creating ‘professionally formulated on-trend colors and textures’. Their products are paraben free, cruelty free and vegan. There is a few 3ina stores situated around Australia. If they aren’t in convenient spots for you, they also have an online store here. Plus, ASOS also stocks some of their products. If you live out of Australia, give them a Google and I’m sure you’ll find them somewhere.


I received these cream eyeshadows in a best sellers pack and I didn’t know anything about them when they arrived. I took them out of the box packaging and thought ‘cool, cream eyeshadows’. I opened the lid, and my jaw pretty much hit the floor. I love the way that they’ve created the ripples in the cream eyeshadow. It looked hypnotic and very inviting.


There is a total 18 colours and spoiler, I want them all. The two that I currently have a 312 which is a shimmery dusty rose, and 313 which I would probably call something in between a bronze and gold.

3ina Cream Eyeshadow Swatches

312 | 313


Using these cream eyeshadows couldn’t be easier. I’m not sure how they are intended to be used, but this is how I use them. I firstly do my eye base which consists of an eye primer, I set that down with powder (I’m someone who is VERY oily so this is a must do for me even if I add a cream on later). I then  dip my finger in, swipe it on the lid, and do a little bit of blending. That’s it. It’s honestly that simple. The cream shadows are so beautiful that I mostly wear them on their own. However, I have also layered some shadows on top.


I haven’t been this impressed by a cream eyeshadow in a long time. They apply beautifully to the lids, and there isn’t any fall out. They’re quick drying, but they also give enough play time so you can blend them in. I find that they don’t crease at all, and they really help amplify the eyeshadow colours that you place on top. I’m hooked.


Let me put this into perspective for you. If this product doesn’t seem incredibly beautiful enough to you already, it is $13.95. Yep. Thirteen buckaroos and ninety five cents. If that isn’t value, I really don’t know what is.

Have you tried many products from 3ina before?
What’s one of your favourite Cream Eyeshadows?

*Products marked with an asterisk have been provided for editorial consideration. For more information, please read my disclaimer.


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  • These look gorgeous! I need them!

    Nicole | The Glam Surge

  • Oh girl, I am such a sucker for 3ina products. I’ve got plenty of their makeup products but I still have to take pics and try out many of the things I got from them ! I have written a whole post about their Cream Eyeshadows since I have gotten all 18 Cream Eyeshadows and my, my, they’re the best around in my opinion ! 😀
    Lately I’ve tried their highlighters which I think are total dope – and I’m a sucker for their Longwear lipsticks which dry matte and are SOOO comfy ! Well, I could jabber on for hours about this brand. It’s my new crush and I love how their products can serve both artistic and neutral projects ! 😀
    Tissam | Tissam Est La

    • Ohhhh I need to use their lipsticks more!! Thanks for stopping by 🙂 x

  • Melissa Loadsman

    Oh I received that pack too! But I haven’t had a chance to play with them!! I’m definitely going to dig them out now!!

    Mel xx || Loads of Lifestyle

  • Ummm these shades are stunning!

  • The Sunday Mode

    Oh my god these are such beautiful cream shadows, the swirling pattern is so nice! I can’t believe I haven’t heard of this brand either, I need to find out where I can get these in Melbourne…

    Julia // The Sunday Mode